The Apprentice 2014

Dec 22, 2014 - by Ian Hasell

Anyone who has been following this year’s ‘The Apprentice’ on BBC1 and saw the final on Sunday evening will know that the winning candidate was Mark Wright who became Lord Sugar’s new business partner. Mark Wright’s winning business proposal was to establish a digital marketing agency specialising in website presence and search engine optimisation (SEO).

The ‘unique selling point’ is that the service will be highly personalised to businesses who realise and understand the importance of promoting their goods and services online.

So where do you stand?

Are your competitors gaining an advantage over you and taking your potential business - because they have invested in their online presence and you haven’t? How easily can you be found online?

Although the company that Lord Sugar has chosen to invest in represents nothing new (these are services that Qdos has been offering for years), he understands that SEO is an increasingly vital marketing tool to businesses in a generation when so much relies upon web searches. Instead of looking through a phone directory, or walking up the high street, people will now search for what they want on their iPad in the comfort of their living room. Is your website tablet or smartphone friendly?

Qdos SEO customers have benefitted from incredible results in 2014

Our web team offers a highly tailored service to work with our customers to make sure that they can be found online. Going in to 2015, it’s important to ask yourself whether you are investing enough in SEO and making the most of your online presence. If you don’t think you are, contact us for a free consultation and we can explain how we can help.

Photograph: Ian West/PA

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